Jeremy Scott, recently announced to be the new creative director for Mochino SpA and will be showcasing his first collection for the Italian fashion house this coming February at Milan Fashion Week, paraded into my life for the first time this Spring/Summer '14.
Vogue said of this news:
"Famous for this own attention-demanding, irreverent attitude to fashion, 39-year-old LA-based Scott will continue to head up his own label as he takes on his new role."
This collection isn't unlike the rest, all of the clothes were second-skin tight and there was lots of naked flesh shown. Scott regularly combines sexy with femininity in his collections; however, every season's theme changes. This season, it was the moment the fifties and sixties collided, mixed with an electronic buzz.
Having teamed up with the great Pop Artist Kenny Scharf, who helped create the patterns and sketches on this season's pieces, there is something futuristic in this collection, whilst still harking back to the sixties, a revolutionary time in fashion.
Having started showcasing his work since the 1990s at Paris Fashion Week, Scott has been subjected to criticism of his clothes being unwearable. However, after his Spring/Summer RTW show for 2000, Vogue said it was:
"a witty reply to all his detractors, who had accused him in the past of producing outlandish clothing that no one would wear."
However, this seems to have changed over the past thirteen years, although it seems Scott definitely designs for the younger, slimmer, more confident woman. What struck me most was that Scott uses models from a diverse range of cultures, there was no obvious "white out" in his show, like the Diversity Coalition said was happening with most designers, and therefore, he has gained plenty of respect from me. But don't let this fool you into thinking Scott hasn't had rough points in his past; just last season he was accused of plagiarising designs from Santa Cruz Skateboards, luckily for Scott the matter was settled out of court.
Looking forwards to A/W 14,
Ruby
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