Wednesday, 12 February 2014

"She Was Punk Before Punk"


For my fifth article for 1st Class Fashion, I decided to write about the rebirth of Schiaparelli, a fashion house which was so great in its time that it is only destined to be great once more, and the new creative director Marco Zanini. 

“She was punk before punk, pop before pop,” said Marco Zanini, Schiaparelli’s new creative director, of Elsa Schiaparelli. It has been sixty years since Elsa herself showed a couture show, and with this season’s couture shows including the house’s comeback catwalk, we have a lot to be excited about this year.
Schiaparelli is a couture house with a lot of history, a rival of Chanel’s to which Coco once dubbed Elsa “that Italian artist that makes clothes”, and Elsa named Coco “that milliner.” Schiaparelli was viewed as a fashion genius, “Madder and more original than most of her contemporaries,” as Time magazine wrote of Schiaparelli in 1934. She was a non-conformist and her designs were legendary to the point of being “one of fashion’s great iconoclasts” according to Vogue.
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